{"id":18301,"date":"2025-11-09T15:17:28","date_gmt":"2025-11-09T15:17:28","guid":{"rendered":"https:\/\/cel.education\/producto\/diploma-em-marketing-digital\/"},"modified":"2025-11-09T15:17:28","modified_gmt":"2025-11-09T15:17:28","slug":"diploma-em-marketing-digital","status":"publish","type":"product","link":"https:\/\/cel.education\/pt-br\/producto\/diploma-em-marketing-digital\/","title":{"rendered":"Diploma em Marketing Digital"},"content":{"rendered":"<p>[accordion]<\/p>\n<p>[accordion-item title=&#8221;DIRECIONADO A:&#8221;]<\/p>\n<h3 align=\"center\">Hoje em dia, um grande n\u00famero de pessoas considera a Internet uma ferramenta fundamental. E isso tem sido de grande benef\u00edcio n\u00e3o apenas para pequenas empresas. Mas tamb\u00e9m para empresas de m\u00e9dio porte e, como se isso n\u00e3o bastasse, para grandes empresas. \u00c9 a\u00ed que o Marketing Digital surge como uma pe\u00e7a fundamental para o crescimento deles. Ent\u00e3o, como primeiro ponto, podemos dizer que a import\u00e2ncia do marketing digital nas empresas est\u00e1 no fato de que ele \u00e9 uma pe\u00e7a fundamental no desenvolvimento das empresas, devido ao grande n\u00famero de pessoas que usam a Internet para diferentes prop\u00f3sitos. O marketing digital pode criar uma grande expans\u00e3o no n\u00edvel empresarial, n\u00e3o importa o n\u00edvel em que voc\u00ea esteja, e esse tempo de eleva\u00e7\u00e3o ser\u00e1 muito mais r\u00e1pido. Voc\u00ea s\u00f3 precisa colocar isso em pr\u00e1tica. E \u00e9 que o Marketing Digital tem como principal objetivo promover diferentes vendas, tendo como ponto central a intera\u00e7\u00e3o com cada um dos clientes.       <\/h3>\n<p>[\/accordion-item]<br \/>\n[accordion-item title=&#8221;PROP\u00d3SITO:&#8221;]<\/p>\n<p align=\"justify\">Fornecer ao participante as estrat\u00e9gias de marketing realizadas nas m\u00eddias digitais, considerando a imediaticidade, as novas redes que surgem dia ap\u00f3s dia e a possibilidade de medi\u00e7\u00f5es reais de cada uma das estrat\u00e9gias utilizadas.<\/p>\n<p>[\/accordion-item]<br \/>\n[accordion-item title=&#8221;JURISDI\u00c7\u00c3O:&#8221;]<\/p>\n<p align=\"justify\">Use as estrat\u00e9gias de marketing realizadas na m\u00eddia digital considerando a imediaticidade, as novas redes que surgem dia ap\u00f3s dia e a possibilidade de medi\u00e7\u00f5es reais de cada uma das estrat\u00e9gias utilizadas.<\/p>\n<p>[\/accordion-item]<br \/>\n[accordion-item title=&#8221;UNIDADE DE COMPET\u00caNCIA:&#8221;]<\/p>\n<ul>\n<li>Analise os benef\u00edcios do marketing global, da responsabilidade social e os benef\u00edcios de uma vis\u00e3o geral na defini\u00e7\u00e3o de metas de neg\u00f3cios.<\/li>\n<li>Determinar a aplicabilidade para medir o potencial das oportunidades de neg\u00f3cio por meio de amostragem com pesquisas combinadas com consumidores, question\u00e1rios e estrat\u00e9gias de pesquisa.<\/li>\n<li>Entenda o impacto da inova\u00e7\u00e3o midi\u00e1tica por meio do estudo da hist\u00f3ria dessas m\u00eddias, bem como das plataformas espec\u00edficas dentro da Internet, especialmente redes sociais como Facebook, YouTube e Wikip\u00e9dia.<\/li>\n<li>Analisar os fundamentos do design UX, aumentando as habilidades e capacidades profissionais necess\u00e1rias para o desenvolvimento de produtos digitais sob a abordagem de design centrada no usu\u00e1rio, dando cobertura total ao ciclo de design.<\/li>\n<\/ul>\n<p>[\/accordion-item]<br \/>\n[accordion-item title=&#8221;CONTE\u00daDO:&#8221;]<\/p>\n<h3>M\u00f3dulo 1: Marketing Global: Aproveitando a Tecnologia Digital.<\/h3>\n<h3>M\u00f3dulo 2: Pesquisa de mercado em m\u00eddia digital.<\/h3>\n<h3>M\u00f3dulo 3: Impacto da inova\u00e7\u00e3o digital na m\u00eddia.<\/h3>\n<h3>M\u00f3dulo 4: Fundamentos da Digitaliza\u00e7\u00e3o.<\/h3>\n<p>[\/accordion-item]<br \/>\n[accordion-item title=&#8221;AUTOR E TUTOR:&#8221;]<\/p>\n<h3>Autor:<br \/>\n A ser definido.<\/h3>\n<h3>Tutor:<br \/>\n A ser definido.<\/h3>\n<p>[\/accordion-item]<\/p>\n<p>[\/accordion]<br \/>\n[row]<\/p>\n<p>[col span=&#8221;6&#8243; span__sm=&#8221;12&#8243;]<\/p>\n<p>[ux_banner height=&#8221;300px&#8221;]<\/p>\n<p>[text_box position_x=&#8221;50&#8243; position_y=&#8221;50&#8243;]<\/p>\n<h4 class=\"uppercase\" align=\"center\"><strong>MODALIDADE:<\/strong><\/h4>\n<h2 class=\"uppercase\" align=\"center\"><strong>100% ONLINE<\/strong><\/h2>\n<p>[\/text_box]<\/p>\n<p>[\/ux_banner]<\/p>\n<p>[\/col]<br \/>\n[col span=&#8221;6&#8243; span__sm=&#8221;12&#8243;]<\/p>\n<p>[ux_banner height=&#8221;300px&#8221; bg_color=&#8221;#3d62b0&#8243;]<\/p>\n<p>[text_box position_x=&#8221;50&#8243; position_y=&#8221;50&#8243;]<\/p>\n<h4 class=\"uppercase\"><strong>LINGUAGEM:<\/strong><\/h4>\n<h2>ESPANHOL<\/h2>\n<p>[\/text_box]<\/p>\n<p>[\/ux_banner]<\/p>\n<p>[\/col]<br \/>\n[col span__sm=&#8221;12&#8243;]<\/p>\n<h3 align=\"center\">Credencial:<br \/>\n Certificado de Aprova\u00e7\u00e3o pelo Center for Education and Leadership,<br \/>\n endossado pela Florida Global University<\/h3>\n<p>[\/col]<\/p>\n<p>[\/row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p><b>Condi\u00e7\u00f5es:<\/b> Se voc\u00ea tem bacharelado, pode obter um mestrado em Micro na FGU.<\/p>\n<p><b>Requisitos:<\/b><\/p>\n<ul>\n<li>Documenta\u00e7\u00e3o de identifica\u00e7\u00e3o. (Passaporte, carteira de motorista ou documento de identidade). <\/li>\n<li>Certifica\u00e7\u00e3o de Notas.<\/li>\n<li>Diploma obtido.<\/li>\n<\/ul>\n","protected":false},"featured_media":0,"template":"","meta":[],"product_brand":[],"product_cat":[103],"product_tag":[],"class_list":["post-18301","product","type-product","status-publish","product_cat-formandos","first","instock","sale","virtual","purchasable","product-type-simple"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Diploma em Marketing Digital - Centro de Educaci\u00f3n y Liderazgo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cel.education\/pt-br\/producto\/diploma-em-marketing-digital\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Diploma em Marketing Digital - Centro de Educaci\u00f3n y Liderazgo\" \/>\n<meta property=\"og:description\" content=\"Condi\u00e7\u00f5es: Se voc\u00ea tem bacharelado, pode obter um mestrado em Micro na FGU. 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